Read the Case Study, called Open Table, at the end of the chapter 9, then answer the questions below (the paper should be no shorter than one full page).
Case Study Questions
1. Why will Open Table competitors have a difficult time competing against Open Table?
2. What characteristics of the restaurant market make it difficult for a national reservation system to work?
3. How did Open Table change its marketing strategy to succeed?
4. Why would restaurants find the software-as-a-service model very attractive?
Remember to submit your assignment for grading.
Open table has an expansive number of Restaurants effectively taking an interest with them. They additionally have programming that many organizations like and are simple for buyers as well. Open Table can track customers and enable burger joints to get the
